Everyday Essentials
Everyday Essentials holds the pieces Armen Clothing expects customers to come back for — a white cotton tee, a grey cami, a sleeveless chambray shirt, an oversized denim jacket, swim that works past the beach, and the plain gold earrings that finish any of them.
Nothing in here is trying to be the outfit. A tee in soft cotton goes under everything in cooler months and stands alone the rest of the year; a cami with a square neck layers under a jacket or an open shirt; a sleeveless chambray button-up gives a hot day the structure a shirt provides without the sleeves that make one unbearable. The denim jacket is the layer that lives on the back of a chair and gets picked up on the way out.
Swim sits here too, because in South Florida it is not seasonal — a high-cut bottom and a padded triangle top that both handle an afternoon on sand and a swim afterwards. The rest is basics in the honest sense: plain colours, ordinary fabrics, and shapes that will not date between one summer and the next.
Buy these once and stop thinking about them; that is the whole job Everyday Essentials is here to do.